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BIET- Starter

Objective: Equip yourself with the essential skills to succeed in today's digitally-driven world. Our intensive 3-month Basic Computer Course provides a foundational understanding of core applications like Microsoft Word, Excel, and PowerPoint, enabling you to create professional documents, analyze data effectively, and deliver captivating presentations.

Go beyond the basics and delve into internet technology, teaching you confident navigation and utilization of email communication, web browsing techniques, and online resource acquisition. You'll master the tools crucial for efficient information access and online collaboration.

This course pushes the boundaries, introducing you to cutting-edge AI tools like ChatGPT, Google Bard, and Microsoft Copilot. Learn to leverage their capabilities to enhance written communication, translation, code generation, and productivity.

Learning Points

  • Intro to computer system
  • Working with Microsoft 10 / 11
  • Microsoft Office 21
  • Intro to ChatGPT
  • Use ChatGPT for official job
  • Cyber security in our daily life

Advance Excel

Objective: This intensive 3-month course elevates your Excel expertise to new heights, empowering you to become a data powerhouse. Dive deep into advanced formulas and functions, unleashing the power of PivotTables and Power Query to manipulate and analyze your data like a pro. Learn how to create dynamic dashboards and insightful reports, showcasing your findings with stunning visualizations.

But this course goes beyond just Excel formulas. We introduce you to the cutting-edge integration of ChatGPT, harnessing its capabilities to automate repetitive tasks, enhance your data analysis workflow, and even generate natural language reports from your spreadsheets. This innovative blend of technical prowess and AI-powered assistance will push your efficiency and insights to the next level.

Master the art of VBA programming, unlocking the ability to automate complex tasks and build custom Excel solutions. You'll gain unparalleled control over your data, streamlining workflows and enhancing your productivity.

Learning Points

  • Dealing with Excel formulas functions
  • Excel chart and Dashboard building
  • Organization and analysis of data
  • Excel Automation with VBA Programming
  • Use ChatGPT with Excel for Data analysis

Python Programming

Unlock your coding potential with our 3-month Python Programming course!

Dive into the world of Python, exploring its fundamentals like syntax, data types, and control flow. Master essential data structures like lists, dictionaries, and tuples. Learn to manipulate data with powerful modules like NumPy, Pandas, and Matplotlib, laying the foundation for data analysis and visualization. By the end, you'll be able to write your own Python programs, solve real-world problems, and confidently navigate the exciting world of data science.

Learning Points

  • Basic Python
  • Numpy
  • Pandas
  • SciPy
  • Google CloudLab, Live Project

Artificial Intelligence

OBJECTIVE :Artificial Intelligence (AI) particularly in education acting a significant role in today's world. One of the central objectives of AI is to develop systems that can analyze large datasets, identify patterns, and make data-driven decisions. It does also help the aspirants to analyze the performance and adjust the content and method of instruction accordingly. Natural language processing (NLP) is a machine learning technology which helps computers communicate with humans in their language and stimulate with the other language-related tasks. The Image Recognition has applications on visual data, and can use AI in Image Recognition to automate tasks, improve accuracy, and reduce costs.

Learning Points

  • Python programming for AI
  • Introduction to AI
  • Machine Learning
  • Natural Language Processing
  • Image Recognition / Live Project

Web Development

OBJECTIVE :This Course will help towards the comprehensive knowledge of web pages’ working and other essential concepts. HTML & CSS are essential programming languages which advice web browsers to display as web pages. Bootstrap is for responsive web development and only need to insert the code into a pre-defined grid system. To create dynamically updating content, animated images, and Scripting Language ‘JavaScript’ will be used that makes web pages more dynamic and user-friendly for more respond to visitors' actions. AngularJS will be imparted in the said course as it is a structural framework for dynamic web apps and to express the application's components clearly and concisely. PHP is the most popular scripting language for web development and the code is executed on the server. For RDBMS, MySQL will be imparted in the course that uses Structured Query Language (SQL).

A web framework (WF) will be imparted to support the development of web applications including web services, web resources, and web APIs. To Enhance the aspect of more attraction, more prospects, increase conversions, sales, and overall profitability, and improve customer retention UI & UX Design will be used which make things easy and enjoyable for people who use a product, like an app or a website.

Learning Points

  • HTML5 & CSS3
  • Bootstrap
  • Javascript
  • Angular JS & React JS
  • PHP & MySQL
  • Web Development Framwork
  • Intro to UI & UX Design

Comprehensive Digital Marketing Masterclass

OBJECTIVE :This comprehensive digital marketing masterclass is designed to provide participants with a thorough understanding of the key concepts, strategies, and tools in the field of digital marketing. Through a combination of theoretical knowledge, practical exercises, and real-world case studies, participants will develop the skills necessary to create and implement effective digital marketing campaigns across various online channels.

Learning Points

Module 1:

  • Introduction to Digital Marketing
  • Overview of Digital Marketing
  • Evolution of Digital Marketing
  • Importance and Benefits of Digital Marketing
  • Key Trends in the Digital Marketing Landscape

Module 2:

  • Understanding the Digital Marketing Landscape
  • Search Engine Optimization (SEO)
  • Pay-Per-Click (PPC) Advertising
  • Social Media Marketing (SMM)
  • Email Marketing
  • Content Marketing
  • Influencer Marketing
  • Affiliate Marketing
  • Mobile Marketing

Module 3:

  • Creating a Digital Marketing Strategy
  • Setting SMART Objectives
  • Identifying Target Audience and Personas
  • Competitive Analysis
  • SWOT Analysis for Digital Marketing
  • Budgeting and Resource Allocation

Module 4:

  • Website Optimization and User Experience (UX)
  • Website Design Best Practices
  • Landing Page Optimization
  • Conversion Rate Optimization (CRO)
  • User Journey Mapping
  • A/B Testing

Module 5:

  • Search Engine Optimization (SEO)
  • On-Page SEO
  • Off-Page SEO
  • Technical SEO
  • SEO Tools and Analytics
  • Local SEO Strategies

Module 6:

  • Pay-Per-Click (PPC) Advertising
  • Google Ads
  • Facebook Ads
  • LinkedIn Ads
  • Ad Copywriting
  • Budget Management and Optimization

Module 7:

  • Social Media Marketing (SMM)
  • Social Media Strategy Development
  • Content Planning and Creation
  • Social Media Advertising
  • Social Media Analytics
  • Emerging Trends in Social Media

Module 8:

  • Email Marketing, Building Email Lists, Email Campaign Design, Automation and Segmentation
  • A/B Testing for Email MarketingGDPR Compliance

Module 9:

  • Content Marketing, Content Strategy, Blogging and Article Writing, Video Marketing
  • Infographics and Visual Content, Measurement and Analytics for Content

Module 10:

  • Analytics and Data-driven Decision Making, Google Analytics, Social Media Analytics
  • Key Performance Indicators (KPIs), Data Analysis for Marketing Optimization

Module 11:

  • Legal and Ethical Considerations in Digital Marketing, Privacy Regulations (e.g., GDPR)
  • Ethical Practices in Digital Marketing, Dealing with Negative Feedback and Crisis Management

Module 12:

  • Emerging Trends and Future of Digital Marketing, Voice Search, Artificial Intelligence in Marketing
  • Augmented Reality (AR) and Virtual Reality (VR), Chatbots and Conversational Marketing

Course Format:

  • Lectures and Presentations, Hands-on Practical Exercises, Group Discussions and Case Studies
  • Guest Lectures from Industry Experts,Final Project: Develop a Comprehensive Digital Marketing Campaign

Assessment:

  • Quizzes and Assignments
  • Participation in Class Discussions
  • Final Project Presentation and Report

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